Sat, Feb 4 2012

Stylish Moms Love Dimples Forever

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A Place Where Your Little One is Always Well Mannered and Sweet

Sentimental moms work at it to catalogue and archive new family photos, and moreover, preserving all your child's milestones - from first drawings for first shoes. And for that memento-obsessed mom, Dimples Fovever is more than just jewellery. This beautiful sterling silver statement is a way to keep your loved ones right near your pulse, at your neck or at your wrist.
When jewellery designer Jeffrey Ross and his wife Patti had their first child, they were surprised how rapidly their baby grew and changed. Like most parents, they felt like time was moving too fast. While reminiscing about the early days, the idea to capture their son's precious, one-of-a-kind, fingerprint in jewellery came to them.
A fingerprint really spoke to us, says Patti, mother of two and Co-Founder of Dimples. To this day, when I think of Owen's little hands and fingers, a smile comes over me. We knew at that moment, if we felt this way, others would too.
The idea took off, and together, Jeff and Patti launched Dimples in November 2008. Building on their extensive experience in the jewellery industry, the couple decided the fingerprints would best be captured in pure silver and made to wear in a variety of styles bracelets, necklaces, key rings or cuff links. The elegance of this line lies in the subtly of the fingerprint; you may be the only one who knows it's there.
So, for busy moms, how tedious is it to have your Dimples Forever made? Let us tell you. Effortless. From start to finish, making your personalized Dimples piece is quick and simple. In the comfort of your own home, using the impression tray provided in the Dimples package, you can take an immediate fingerprint imprint and send it off to Dimples' head office for creation. Every imprint is as perfect as the person it belongs to, and therefore, so is the pendant. How perfect is that?
Leading the way in green gifting, Dimples Forever uses re-claimed silver for the line and post consumer products for the majority of their packaging and promotional materials. And moreover, the company is very proud of the charity work they do with Dimples. Donating pieces to families with terminally ill children and bringing along extras for additional family members, Jeffrey and Patti have personally visited these families to take the imprints themselves. I once took the impression of a 6 month old girl in the ICU at Sick Kids, says Patti. Doctors said she wouldn't make it to her first birthday. As parents lucky enough to have healthy children, it's gut wrenching, but we know that we are providing these families with a very meaningful experience and keepsake.
Dimples are available for purchase online or at local retailers across Canada. For more information visit www.dimplesforever.com.
By Si Si Penaloza, Editorial Director, WOMAN.ca






Si Si Penaloza
About the author:

Si Si has cultivated strong ties with editors, producers and publishers at all major Canadian media outlets. She is a seasoned print, radio and broadcast specialist. Graduating Magna Cum Laude from Bowdoin College in Maine, Si Si moved to Manhattan to study Film at New York University. Her strengths lie in contextualizing relevant content for a broad audience. She's driven to stay competitive and at the top of the market - commissioning exclusive features and launching bold initiatives. 

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