Do Women Pay More Than Men?

Ever wonder why your shaving cream costs more than your boyfriend’s? Same brand name, same volume of product, yet yours costs $2 more.

My brother lives in Los Angeles, and he manages to get his hair cut for $30. I live in Toronto, and I’m lucky if I can get a hairdresser near my head for less than $50. Why? Because you’re a woman, that’s why.

Marketers seem to think that women ought to pay more money for their hygiene products than men, despite the fact that women still earn 75.3 cents on the male dollar.

Gendered pricing isn’t cool, but now you can fight back. The people Ms. Magazine have started an online campaign to close the gendered pricing gap, a gap that steals hard-earned money out of women’s pockets.

Here’s what you do: the next time you’re at the drugstore, take note of the prices for male-targeted products in comparison to the female-targeted. Look at products like shampoo, conditioner, face-wash, deodorant and razors. Jot down the product and price, and then follow the link to share your example with Ms.

Simply follow the link, and help Ms. and WOMAN.ca fight the gendered pricing gap!







Image from MorgueFile

Amanda Cosco
		About the author:
		Amanda Cosco is a freelance writer. The city is her muse.  After completing a master’s degree in English Literature at Ryerson University in Toronto, Amanda packed up her life and moved to the city in pursuit of jazz, sex, and soup. Amanda completed her bachelor of arts at York University, where she had one foot in literary studies and one foot in journalism, earning her a double-major in English and professional writing. Amanda has presented her scholarly work at academic at conferences across Toronto, and her research on the metaphor of hunger in women’s fiction has received over $30,000 in grants and prizes. With her pen name, Lady Medusa, Amanda has left her digital footprints all over the internet. Currently, she’s blogging for several social media websites, and composing her first book of poetry, entitled "Autobiography of Skin. Follow her on Twitter @ladymspeaks
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