Wed, Feb 8 2012

What does your Laptop Bag Say about You?

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Make a Statement with PKG Tech Accessories

Founded by Canadian brothers Andy and Mike Priestman in 2009, PKG has been built on 40 years of experience and hard work. The brand offers consumers a large variety of digital accessories that are fashionable, affordable and completely unique. Their products are available through Canada's largest tech retailers, like Future Shop, BestBuy, and HMV Superstores, but can also be obtained through independent lifestyle retailers. No matter where the products are sold, the brothers have still managed to keep the grassroots and subculture appeal of these must have tech accessories.

The reason that PKG has become so successful is because it has consistently satisfied a growing need for fashionable and unique tech accessories. It also caters to a younger demographic of stylish business professionals. So instead of designing boring and basic products for middle-aged executives, PKG targets a demographic that has largely been overlooked by tech retailers.

"PKG is inspired by a lifestyle, says Andy Priestman, Co-founder and Director of Brand Development. As opposed to making a product that tries to suit the tastes of everyone, we wanted to focus on specific markets while providing accessible luxury. We've pulled inspiration from the young influencers, fashion insiders and indie music and urban artists who are really at the ground level.

In the end PKG has found the perfect balance between fashion, form, function and affordability. Keep an eye out for PKG's Fall/Winter 2010 collections which consists of the Grassroots Collection (artwork designed by local Canadian talent) and the iPhone/iTouch Collection.

To check out the different collections please visit www.nice-pkg.com


Yvonne Ivanescu
About the author:

A self-proclaimed travel fanatic, Yvonne has had the opportunity to travel to many amazing and exotic countries over the years. Her favorite spot overall was her unforgettable trip to Egypt. Her journey to Paris was particularly special, as it was the Journalism School at Sciences Po that reignited her passion for writing and journalism. Since returning from France, Yvonne has interned at Vervegirl Magazine and MTV Canada while freelancing for a number of other publications. She has an Honors B.Soc.Sc in International Studies with a minor in Spanish and French and is currently pursuing her Masters in International Development and Globalization with a Specialization in Women's Studies.

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